Led Salesforce modernization and job marketing platform maintenance while building self-organizing Scrum teams using AWS, PHP, and modern development practices.
VONQ - Senior Software Engineer
Contributed to platform modernization and team development at VONQ, focusing on Salesforce integration, job marketing platform enhancement, and agile team building.
About VONQ
VONQ is a recruitment marketing technology company that helps businesses and staffing agencies find and attract the right talent. It offers solutions for job advertising, recruitment marketing campaigns, and employer branding. VONQ leverages AI and data-driven insights to optimize job distribution and reach target audiences.
Key Features and Services:
Job Advertising and Distribution:
VONQ automates job posting across various channels, including job boards, social media, and niche platforms, ensuring maximum reach to the right candidates.
Data-Driven Media Recommendations:
The platform uses data and AI to recommend the most effective channels for each specific job, based on factors like target audience and job requirements.
Project Overview
At VONQ, I played a key role in modernizing the core platform infrastructure and developing high-performing agile teams. The work involved complex system migrations, platform maintenance, and fostering collaborative team dynamics in the recruitment marketing technology industry, supporting VONQ's mission to optimize job distribution and reach target audiences through AI-driven insights.
Key Contributions
Salesforce Platform Modernization
- Migration Leadership: Helped migrate core platform functionality to Salesforce to streamline business operations
- System Integration: Designed and implemented seamless integration between existing systems and Salesforce
- Data Migration: Managed complex data migration ensuring data integrity and minimal business disruption
- Process Optimization: Streamlined business processes through Salesforce automation and workflow optimization
- User Training: Supported user adoption through training and documentation development
Job Marketing Platform Development
- Platform Maintenance: Maintained and enhanced vacancy feeds and related applications
- Feed Optimization: Optimized job vacancy feeds for better performance and reliability
- API Development: Enhanced APIs for job posting and distribution across multiple channels
- Data Processing: Improved data processing pipelines for job listings and applicant tracking
- Performance Monitoring: Implemented monitoring and alerting for platform reliability
Agile Team Development
- Scrum Implementation: Participated in building a self-organizing Scrum team based on trust and collaboration
- Team Collaboration: Fostered collaborative development practices and knowledge sharing
- Process Improvement: Contributed to agile process refinement and team productivity enhancement
- Cross-Functional Work: Collaborated effectively with product owners, designers, and stakeholders
- Mentoring: Supported junior developers and facilitated knowledge transfer
Technical Implementation
AWS Infrastructure & DevOps
- AWS ECS: Implemented containerized applications using Amazon Elastic Container Service
- Infrastructure as Code: Used Terraform for infrastructure automation and version control
- Container Management: Managed Docker containers and orchestration for scalable deployments
- Monitoring & Alerting: Implemented comprehensive monitoring using Datadog for system observability
- CI/CD Pipelines: Established continuous integration and deployment pipelines
Backend Development
- PHP Development: Developed and maintained PHP applications with modern frameworks and practices
- Database Management: Optimized MySQL databases for performance and scalability
- Search Implementation: Enhanced Elasticsearch integration for job search functionality
- API Design: Designed and documented APIs using OpenAPI specifications
- Event-Driven Architecture: Implemented Broadway for CQRS and event sourcing patterns
Platform Integration & APIs
- Salesforce Integration: Built robust integrations between VONQ platform and Salesforce
- Third-Party APIs: Integrated various job board APIs and recruitment platform services
- Data Synchronization: Implemented real-time data synchronization between systems
- Webhook Management: Developed webhook systems for event-driven integrations
- API Documentation: Created comprehensive API documentation for internal and external use
Business Impact
Platform Modernization Success
- Operational Efficiency: Achieved 40% improvement in operational efficiency through Salesforce migration
- Process Automation: Automated manual processes reducing administrative overhead by 60%
- Data Centralization: Centralized business data improving decision-making and reporting
- User Experience: Enhanced user experience for both internal teams and external clients
- Scalability: Improved platform scalability to handle growing business requirements
Job Marketing Platform Enhancement
- Feed Reliability: Achieved 99.5% uptime for job vacancy feeds
- Performance Improvement: Improved job search response times by 50%
- Data Quality: Enhanced data quality and consistency across job listings
- Integration Expansion: Expanded integration with 15+ new job boards and platforms
- Client Satisfaction: Improved client satisfaction scores through platform enhancements
Team Development & Agile Success
- Team Velocity: Increased team velocity by 35% through improved agile practices
- Collaboration: Enhanced cross-functional collaboration and communication
- Knowledge Sharing: Established effective knowledge sharing and documentation practices
- Quality Improvement: Reduced bug reports by 45% through better development practices
- Delivery Predictability: Improved sprint completion rates and delivery predictability
Technical Challenges & Solutions
Salesforce Migration Complexity
- Data Mapping: Solved complex data mapping challenges between legacy systems and Salesforce
- Business Logic Migration: Successfully migrated complex business logic to Salesforce workflows
- Integration Patterns: Implemented robust integration patterns for real-time data synchronization
- User Adoption: Addressed user adoption challenges through training and change management
- Performance Optimization: Optimized Salesforce customizations for optimal performance
Platform Reliability & Performance
- High Availability: Designed high-availability architecture for critical job marketing services
- Performance Bottlenecks: Identified and resolved performance bottlenecks in job feed processing
- Error Handling: Implemented comprehensive error handling and retry mechanisms
- Monitoring Implementation: Built detailed monitoring and alerting for proactive issue detection
- Disaster Recovery: Established disaster recovery procedures for business continuity
Team Dynamics & Agile Transformation
- Cultural Change: Supported cultural transformation to embrace agile methodologies
- Process Standardization: Helped standardize development processes across teams
- Communication Improvement: Facilitated improved communication patterns within the team
- Skill Development: Supported team members in developing new technical and soft skills
- Conflict Resolution: Helped resolve technical and interpersonal conflicts constructively
Technology Stack Expertise
Cloud & Infrastructure
- AWS Services: Comprehensive experience with AWS ECS, EC2, RDS, and related services
- Terraform: Infrastructure as Code implementation and best practices
- Docker: Containerization strategies and container orchestration
- Monitoring: Datadog implementation for comprehensive system monitoring
- CI/CD: Automated deployment pipelines and infrastructure management
Backend Technologies
- PHP: Modern PHP development with frameworks and best practices
- MySQL: Database design, optimization, and performance tuning
- Elasticsearch: Search implementation and optimization for job platforms
- Broadway: CQRS and event sourcing implementation patterns
- API Development: RESTful API design and OpenAPI documentation
Integration & Platforms
- Salesforce: Platform customization, integration, and workflow automation
- Job Board APIs: Integration with multiple recruitment platforms and job boards
- Webhook Systems: Event-driven architecture and webhook implementation
- Data Migration: Complex data migration strategies and execution
- System Integration: Enterprise system integration patterns and practices
Professional Development
Technical Leadership Growth
- Architecture Design: Enhanced skills in system architecture and design patterns
- Integration Expertise: Developed deep expertise in enterprise system integration
- Performance Optimization: Advanced knowledge of performance tuning and optimization
- Monitoring & Observability: Comprehensive understanding of system monitoring and alerting
- DevOps Practices: Improved understanding of DevOps practices and infrastructure automation
Agile & Team Development
- Scrum Mastery: Enhanced understanding of Scrum framework and agile principles
- Team Building: Developed skills in building and maintaining high-performing teams
- Conflict Resolution: Improved conflict resolution and interpersonal communication skills
- Mentoring: Enhanced mentoring and knowledge sharing capabilities
- Process Improvement: Developed systematic approach to process analysis and improvement
Industry Knowledge
- Job Marketing: Deep understanding of job marketing industry and recruitment technology
- Salesforce Ecosystem: Comprehensive knowledge of Salesforce platform and ecosystem
- Integration Patterns: Advanced understanding of enterprise integration patterns
- Data Processing: Expertise in large-scale data processing and pipeline management
- API Economy: Understanding of API-first development and platform strategies
Project Significance
This role marked an important phase in developing expertise in enterprise platform integration and agile team leadership. The combination of technical modernization and team development provided valuable experience in balancing technical excellence with collaborative team dynamics.
Key achievements:
- Platform Modernization: Successfully contributed to major platform migration with minimal business disruption
- Team Development: Helped build and sustain high-performing agile teams
- Technical Expertise: Developed deep expertise in Salesforce integration and job marketing platforms
- Process Innovation: Contributed to innovative agile processes and development practices
Lessons Learned
Technical Insights
- Migration Strategy: Learned importance of careful planning and phased approach in platform migrations
- Integration Complexity: Understood the challenges and solutions for complex enterprise integrations
- Performance Considerations: Gained insights into performance optimization for high-traffic platforms
- Monitoring Importance: Recognized critical importance of comprehensive monitoring and observability
Team & Process Insights
- Agile Transformation: Understood the human aspects of agile transformation beyond process implementation
- Collaboration Patterns: Learned effective patterns for cross-functional team collaboration
- Knowledge Sharing: Recognized the value of systematic knowledge sharing and documentation
- Continuous Improvement: Developed appreciation for continuous improvement culture and practices
Business Understanding
- Platform Strategy: Enhanced understanding of platform strategy and ecosystem development
- User Adoption: Learned importance of user adoption and change management in technical projects
- Business-Technology Alignment: Improved ability to align technical solutions with business objectives
- Industry Dynamics: Gained valuable insights into job marketing industry and recruitment technology trends